How might we reimagine common spaces to build diverse communities through food?
A place for students to go after a night out - to “cure” themselves. There would be several different food trucks that would alternate every month, based on what type of food students would like. This would be determined by a voting system on an accompanying app.
There would be long picnic tables to give a “family vibe” to the whole space. The idea would be that students would gather, eat together and socialise.
There would also be big comfy sofas that people can chill out on, rest their headaches and interact with different social groups.
Food trucks (discount with student card)
- Pool tables
- Arcade games
- Cooking classes
- Free samples
Can create a cure event
- Say when you’re going to the cure - others can join, have food, play games
People can vote for the food they want at the event
- Themed foods
- Spanish, Veggie, Vegan, French, Italian
- Recipes for students
- Movie nights
- Bring your fav snacks for the movie
- Cooking competitions
- Guest speakers
Feel, Vibe, Aesthetic
I wanted a huge space filled with comfy sofa areas, long tables for eating - overall, a really inclusive, funky, student space.
I loved the idea of having some cool lighting - like fairy lights or neon lighting. Whether we like it or not, these days the most popular places are the most “instagram-able”. I want to build on this aesthetic, however, making a space that’s comfy & interactive.
The food is at the heart of this venue. I want the food to be current and
To ensure this is the case, I thought food trucks would be the best option. Students would be able to vote what type of food they would like (via the accompanying app) and the most popular food type would be brought in, in a food truck.
If certain trucks are very popular maybe there could be an option to have these trucks permanently based at The Cure.
The idea would be that every month or so there would be different themes - i.e Mexican, Burgers, Chinese, French, Spanish, Italian etc. etc.
I wanted the feel of the space to be quite rustic and old school. Therefore, I wanted to reflect this in my logo.
After looking at some vintage type logos I came up with my own logo and strap line - The cure, Hang together.